There’s a new flavor coming our way! New limited-edition spicy crackers from Goldfish and Frank’s RedHot.
The new product features the familiar taste of Frank’s with vinegar for acidity and a blend of aged cayenne peppers for the ideal mix of flavor and heat.
The Frank’s Goldfish is set to make its debut officially in stores next month.
“We learned that adults are big fans of Goldfish and it’s an appetite we’ve never fully satisfied,” said Janda Lukin, chief marketing officer, Campbell Snacks. “‘Hot’ is the #1 most requested Goldfish flavor across social, so we wanted to bring the heat with an unexpected partnership between Goldfish and Frank’s that fans will love.”
You asked, and we heard you! Introducing our NEW Goldfish @FranksRedHot crackers! In stores soon. pic.twitter.com/bNCoZNsQ9e
— Goldfish® (@GoldfishSmiles) April 27, 2021
Goldfish is giving fans a chance to get a bag early, while celebrating “hot fish summer” on social media.
Instagram users can unlock an augmented reality filter on the @GoldfishSmiles story on Tuesday, April 27. By tagging @GoldfishSmiles and using the hashtag #Sweepstakes on their own story, they can enter for a chance to get a free advanced bag. Winners will be notified via DM.
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Photo| iStock
